Marketing Minor (for Business Majors)

Program Description

Reaching clients, customers and donors is a constant need in business and non-profit organizations. With AUM’s Marketing Minor, you’ll learn the skills and knowledge you’ll need to appeal to customers in the constantly changing business environment.

For More Information

Department of Business Administration
Dr. Kevin Banning
Auburn University at Montgomery
334-244-3485
kbanning@aum.edu

Program Overview

The course listings below are a representation of what this minor requires. Students may have to take additional courses to fulfill the pre-requisites of the required courses.


Course # Course Name
MKTG 4410 Buyer Behavior
MKTG Approved Elective
MKTG Approved Elective
MKTG Approved Elective
MKTG Approved Elective